EFFE-BI is a PR Media Agency founded by Barbara Gnutti. Barbara borned in Vicenza 1971 and she is the youngest of 3 brothers.

She grew up Vicenza, a small city in the north of Italy which also famous for fabric production and denim industry.

Her father estabilished his own Denim fabric company in the 1972 therefore so grow up in the denim business from the very beginning.

Her first working experience was in New York, where she had the change to develop a deep knowledge in Fashion Industries and fashion marketing strategies.

After moving back to Italy she focused her carrier on sales, with focus on foreign markets, such as USA – Europe – North Africa and Asia.

In 2018 she founded her PR media and communication agency, EFFE-BI srl. EFFE-BI has strong relationship with premium European companies, leader in ther fashion production chain.